Member centric CRM is integrated throughout every level of ProMark Strategies Loyalty Services. Your Loyalty Membership Programme will have a tailored Annual Marketing Plan (with quarterly reviews) written in-line with your Hotel’s broader marketing vision.
Fulfilled by ProMark’s dedicated Member Service Team, Member centric CRM initiatives include:
Scheduled telephone, personal email & mail contact with each member for:
Spend & visit recognition
Courtesy & invitation contact
Key touch-points (Birthday, Anniversary…)
Newsletters & Private broadcast
Comprehensive Member surveys
Engaging initiatives to optimise & target Member spend in your Hotel:
