The life blood of any marketing department is to clearly identify and have an in-depth knowledge of its potential market. In this respect the interactive approach of our telemarketing personnel and the unique data capture software provided to every programme provides a unrivalled opportunity to
a) gauge customer satisfaction
b) identify customer preferences
c) identify market trends
In consultation with your marketing department questionnaires can be developed to isolate specific information to focus and guide future decision making and marketing efforts.
This information is accurate, quick to gather, easy to access and is a service provided without additional cost.